Experience You Don’t Need Explained

 

Some experience announces itself loudly.
The most valuable kind does not.

Abigail (Abby) Dogruoz is Regional Head at CAN Sigorta, responsible for Karakum, Ozanköy, Bellapais, Çatalköy, Alsancak, and Karaoğlanoğlu. These are regions with distinct rhythms, building histories, and recurring risk patterns. Managing them well requires more than familiarity. It requires judgment.

Abby’s professional foundation was formed inside the London insurance market, within the Lloyd’s system. She began her career at Sterling Hamilton Wright, a Lloyd’s broker later acquired by Towergate Insurance, working directly in an environment where risk is priced, questioned, and challenged every day.

Lloyd’s is not a training ground. It is a proving ground.
It leaves little room for improvisation. Precision, regulatory discipline, and respect for risk are not optional. They are the baseline. That early exposure shaped how Abby approaches insurance today: cautiously, structurally, and without unnecessary noise.

What followed was not a departure from risk, but a deepening of it. Over more than a decade in global energy trading environments, she worked inside systems where volatility, exposure, and decision timing carry immediate consequences. Later, in senior global roles within multinational organisations, she focused on how complex systems adapt, communicate, and quietly fail.

This matters in North Cyprus, where risk is rarely dramatic. It is subtle. Repetitive. Often underestimated. Narrow roads never designed for modern traffic. Mixed-age buildings. Seasonal population shifts that quietly change exposure. The challenge is not identifying risk after it happens, but recognising it early enough to prevent escalation.

Abby’s approach reflects this understanding. Conversations are unhurried. Advice is precise. There is no urge to overexplain or oversell. Clients are guided, not overwhelmed.

Her long personal connection to Cyprus adds a final, critical layer. She understands local habits, expectations, and unspoken norms. She knows when formality reassures and when it creates distance. That balance cannot be manufactured.

Within CAN Sigorta, her role is not simply regional coverage. It is regional judgment. Translating international standards, shaped first at Lloyd's of London, into local decisions that make sense for daily life.

This is experience you do not need explained.
You recognise it by how it feels. Calm. Clear. Quietly prepared.


Biography

Abigail (Abby) Dogruoz is Regional Head at CAN Sigorta, overseeing Karakum, Ozanköy, Bellapais, Çatalköy, Alsancak, and Karaoğlanoğlu.

She has more than twenty years of international experience across highly regulated industries, including insurance, energy trading, and FMCG. Abby began her career in the London insurance market within the Lloyd’s insurance system, working at Sterling Hamilton Wright, a Lloyd’s broker later acquired by Towergate Insurance. There, she developed a rigorous foundation in risk assessment, underwriting discipline, and regulatory standards that continue to shape her professional judgment.

She later spent over fourteen years at BP within BP Trading & Shipping, holding senior roles and leading global marketing and communications strategies across gas, LNG, power, and low-carbon trading markets. Most recently, she served as Global Innovation Communications Lead at Unilever, connecting global industry expertise with start-ups and emerging technology ecosystems.

Abby holds an MBA in Marketing and Management Information Systems from the University of Missouri–Kansas City, and a Bachelor of Science in Business Administration from the University of Kansas. With a personal connection to Cyprus spanning more than thirty years, she combines international professional experience with a deep understanding of local life in North Cyprus, supporting both expatriate and Turkish Cypriot clients with clarity, professionalism, and integrity.



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